A product you can try.
Lively Icons shows the interface, implementation choices, and my role as creator and maintainer.
Inspect the product work →Building scalable, conversion-driven digital products that bridge strategy, design, and engineering. From Next.js and React to Stripe and Python — I craft seamless user experiences that grow businesses and delight customers.
Nick Jensen · Product engineering + technical leadership
Get the product shipped. Get the team moving.
Work with a hands-on builder who connects product judgment with engineering execution. Bring a product to ship, a team to lead, or a role worth talking about.
Lively IconsLive demo
An open source icon library I built for interfaces that feel alive.
Heart
Experience, with the evidence attached
See what I can take responsibility for.
A team workflow you can inspect.
My published account explains coordinating three engineering teams across two products, including what remains with people.
Read the leadership case study →A profile you can share.
Selected experience in product engineering, commerce architecture, and technical leadership, with supporting sources.
Review the hiring profile →Work directly with me
A clear way to put me to work.
Product judgment, hands-on engineering, and someone accountable for moving the work forward. Start with the kind of help you need.
01 / Product build / contract
Get a product shipped.
A founder with a product to launch. A team with a build that needs to move.
A working product, integration, or internal tool—with a clear scope and a handoff your team can use.
Discuss a build →Explore the engagement →See a product I built ↗02 / Fractional technical leadership
Get the team moving.
A growing team that needs senior technical direction and someone close to delivery.
Clearer technical priorities, decisions your team can act on, and hands-on support for execution.
Discuss leadership support →Explore the engagement →Read how I run engineering work ↗03 / Hiring / long-term opportunity
Build the next chapter together.
A team looking for a leader who connects product judgment with hands-on engineering.
A conversation about the role, the team, and what you need the person to accomplish.
Discuss a role →Review the hiring profile →Get to know how I work ↗Have a Shopify AI workflow in mind? Explore the commerce AI packages →
Selected work
Developer tools, open source projects, and a game about the work itself.
A selection from the library
Lively Icons
Creator and maintainer
Icons that come alive. 1300+ open source motion icons — the toolkit every UI needs.
Explore Lively IconsRead the case study →Local development
Encrypted secrets
Deployment
SecretStash
Creator and maintainer
CLI-first secrets manager for dev teams with end-to-end encryption.
Explore SecretStashPersona
Browser session
Findings
User Testing for Claude
Creator and maintainer
Persona-based user testing tools for Claude Code, with a Chrome extension.
Explore User Testing for Claude
Tech Debt Tycoon
Creator
A startup management game about shipping features, growing a team, and keeping technical debt under control.
Explore Tech Debt TycoonHow I work
A clear problem, a useful first version, and room to grow.
Understand the problem
Get close to the people using the product. Work out what matters, what’s getting in the way, and what a useful result looks like.
Build something useful
Start with a focused version people can actually use. Make the technical choices that fit the problem and leave room for what comes next.
Learn and improve
Watch what happens in real use. Refine the experience, strengthen the foundations, and automate the work that keeps repeating.
Hi, I’m Nick.
My background spans marketing systems, product engineering, and technical leadership. I like making complex things easier to use, whether that’s a developer tool or the systems behind a growing business.
Recent writing
Notes from building products, working with AI, and figuring things out.
Build, buy, or integrate: deciding before the code starts
Give a practical decision framework for software ownership and integration risk.
Give coding agents a boundary before you give them a task
Define agent authority, review gates, and escalation behavior.
A handoff your next engineer can actually use
Make operational ownership and maintainability part of a product delivery.
Have something you want to build?
Tell me what you’re working on. We can figure out the next step together.
Let’s talk